Saudi Lifestyle Week 2026

Saudi Lifestyle Week is Riyadh’s curated B2B platform for Fashion, Sportswear, and Design built to connect international and Saudi and GCC brands with Saudi and GCC wholesale buyers and channel partners to unlock listings, distribution pathways, and partnerships.

Following a strong debut with 168 brands from 14 countries across 4,750 sqm and 2,800 B2B visitors, SLW returns as a focused marketplace designed for faster, higher-quality commercial conversations.

Saudi Arabia is one of the fastest growing lifestyle markets globally. A young population, store and channel expansion, and Vision 2030 investment are accelerating demand across Fashion, Sportswear, and Design. For brands, this means more buying opportunities, faster scaling potential, and stronger appetite for differentiated product.Clear category zoning and exhibitor tagging helps buyers navigate efficiently.

The Saudi and GCC wholesale buyer and channel partner ecosystem is communicated upfront so exhibitors know who they are targeting.Lead capture and next-step guidance supports follow-up after the show