Taiwan External Trade Development Council [TAITRA]

Founded in 1970, the Taiwan External Trade Development Council (TAITRA) is Taiwan's foremost non-profit trade promotion organization. Funded by government and industry associations, we are the engine driving Taiwan’s innovation into the global spotlight. Global Network, Local Expertise Headquartered in Taipei, our team of 1,300+ specialists operates across 5 domestic offices and a global network of 60+ branches in conjunction with the Taiwan Trade Center (TTC), Taipei World Trade Center (TWTC), and Far East Trade Service (FETS)—and supported by alliances with 500+ international affiliates—TAITRA provides a borderless service network for real-time global trade. Our Mission: Smart Integration for a New Era TAITRA has evolved into a Global Intelligence and Integration Hub. By aligning government policy with industry needs, we empower businesses to navigate the shifting global landscape through four strategic pillars: Global Market Development: Accelerating international reach through flagship platforms like Taiwan Expo and world-renowned trade shows including COMPUTEX, TIMTOS, and Taipei Cycle. Strategic Intelligence: Translating complex geopolitical and economic shifts into actionable growth via the Institute for Business Intelligence. AI-Driven Growth: Pioneering the future of B2B commerce with AI-powered marketing tools and the AiEZ TRADE platform to precision-match global buyers with trusted suppliers.

Going forward, besides being the aircraft carrier that navigated Taiwan’s economic and trade development, TAITRA will further deliver excellent implementation and creative responses to new challenges. We will accelerate digitalization, leverage technology and integrate industry ecosystems to provide Taiwanese companies with digital services “from the first mile to the last mile” to connect every part of the value chain, bringing its role as a digital technology navigator and innovative business model enabler of Taiwan into full play.